ABOUT THE PROJECT
Ksenia Pedersen is an interior designer from Montauk with a European background.
The designer's works are imbued with the aesthetics of this place: minimalism, lightness, light colors and contrast in details. Ksenia combines different visions and approaches
in her interiors, as her education is European, but she has been living in America
for a long time.
I decided to create a monogram to better convey the character and style of the designer.
The letters in the logo have a simple shape with small serifs, like Ksenia's works, minimalistic, but with attention to detail. In the initials, the letter R, like a wave, seems
The letters in the logo have a simple shape with small serifs, like Ksenia's works, minimalistic, but with attention to detail. In the initials, the letter R, like a wave, seems
to wash over the stroke of the letter K. The descriptor is written in grotesque font to create
a contrast that is reflected in Ksenia's style, connecting different visions.